Global CEO Netflix Ted Sarandos met Union Minister Anurag Singh Thakur in New Delhi today.

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Global CEO Netflix Mr Ted Sarandos met Union Minister Sh Anurag Singh Thakur in New Delhi today.

Mr Thakur highlighted the expanding creative economy and how India had emerged as a content and post production hub; backed by the talent of Indians.

Mr Thakur and Mr Sarandos discussed how India’s regional content was a global favourite today and amongst the most viewed content globally apart from being dubbed in dozens of languages.

Mr Sarandos is amongst the founding members of Netflix; having worked for over 23 years in the organisation.

Netflix is an online entertainment company present in 190 countries around the world; entertaining over 223 Mn subscribers and their families.

Netflix is deeply committed to India with 100+ original series in the country.

Netflix launched its service in India in 2016 and the first Netflix Original series was launched in 2018.

One out of every four viewers
from outside India.

I&B Engagement – –

Through an initiative called Azadi Ki
Amrit Kahaniyan, Netflix has committed to produce 25 short, inspirational videos for the Ministry of Information and Broadcasting. This Partnership celebrates the beautiful Azadi Ka Amrit Mahaotsav.

These videos are used by Government agencies across the country on their social media, broadcasted on the Doordarshan network, and distributed to public and private schools across the country.

The first set of videos were on Women Changemakers and the second set on freedom fighters of the first war of independence (1857).

Skill Development and Commitment to the Creative Community —

Netflix has been deeply committed to the local creative community and has conducted several skill development workshops and competitions including:

A scriptwriting program for 100 women scriptwriters in partnership with NFDC.

Animation master classes at the International Film Festival of India in collaboration with Gobelins L’Ecole.

Netflix also brought a lot of regional content on the world map with our eagerly awaited southern slate with GodFather (Telugu), Don (Tamil), Major (Telugu) and The Ghost (Telugu), in addition to Beast (Tamil).

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